Shinhan Securities Vietnam Launches S-Era - AI Stock Assistant
03/09/2025

I’m S-Era – your AI Stock Assistant!

In August 2025, Shinhan Securities Vietnam officially launched S-Era, an AI Stock Assistant, on its trading website and mobile application “Sàn Xịn Ha”. S-Era provides investors with a comprehensive support tool: from instant market updates, trend forecasting, and simplified news summaries to in-depth stock analysis, technical charting, and fundamental valuation. With intelligent responses delivered through both text and charts, S-Era makes investing smarter, more efficient, and time-saving.

The name “S-Era” (short for Shinhan Era) represents SSV’s spirit of innovation and its commitment to applying AI technology to empower investors in this new stage of growth.

Real -Time Market, Finance, and Stock Insights

Powered by advanced AI, S-Era allows investors to quickly search and receive instant answers to most market, financial, and stock-related queries - from macroeconomic updates and industry trends to company data, stock performance, and micro-level details. Information is continuously updated with accuracy, providing investors with timely and valuable references to make confident decisions.

Comprehensive Analysis with Three Core Capabilities

  • Market Analysis & Trend Forecasting: S-Era processes market indicators and key macroeconomic data to provide short-, mid-, and long-term outlooks. These insights help investors identify opportunities and potential risks for better decision-making.
     
  • In-Depth Stock Analysis: Evaluate each stock from multiple perspectives, including financial reports, industry outlook, operational factors, and potential risks—while comparing across sectors to highlight a company’s relative position.
     
  • Technical Analysis & Fundamental Valuation: By combining technical indicators with fundamental valuation, S-Era helps investors capture short-term price movements while estimating long-term value- optimizing entry and exit points as well as portfolio management.

Smarter Responses with Text and Charts

S-Era doesn’t just answer in words - it automatically visualizes data with charts. This intuitive presentation makes complex information easier to understand, enabling investors, including beginners, to quickly grasp market trends and track performance effectively.

Smart News Summarization and Q&A

S-Era offers a news summarization feature that condenses articles into clear, concise takeaways focusing on key points - saving investors time while keeping them informed. Investors can also ask follow-up questions directly related to the news to clarify details and receive instant, accurate responses. Additionally, S-Era provides relationship-mapping diagrams for news content, offering users a broader and more visual perspective.

Shaping a Holistic Investment Experience

S-Era marks a strategic milestone in SSV’s digital transformation journey, integrating AI technology to personalize investor experiences and maximize investment efficiency across both website and mobile platforms. SSV continues to enhance S-Era to become an all-in-one AI Stock Assistant for every era.

Looking ahead, S-Era will keep evolving to become smarter and more specialized -supporting investors end-to-end, from stock analysis and recommendations to scheduling, trading, advisory services, and even interactive conversations via text, voice, or virtual AI avatars. With this vision, S-Era aspires to be a reliable AI Stock Assistant throughout every customer’s investment journey.

How to Experience S-Era

You can access S-Era directly on the trading website or the Sàn Xịn Ha mobile app, with detailed guidance provided here.

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For FAQs related to the program, please refer here.

You can also learn about opening a Shinhan Securities account through the Shinhan Bank app here.

To open a securities account, customers only need a valid ID card. View the account opening guide here.

Download the San Xin Ha app – a specialized platform for stock trading and market updates: Link IOS, Link Android.

For more information about the program, please contact the Hotline: (028) 6299 8000 or email support@shinhan.com.